For ABA practice owners and managers, local search engine optimization is not simply a marketing topic — it is a practice development competency that directly affects whether families in need of behavioral healthcare services can find and access those services. When a parent searches 'ABA therapy near me' or 'BCBA for autism [city],' the local search results that appear determine which practices receive inquiry calls and, ultimately, which clients receive services.
Provider: BehaviorLive — via RethinkBH
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Join Free →Local Search Engine Optimization (SEO) focuses on improving your web presence to attract customers looking for local businesses – or businesses near a specific location. With local SEO, you don't just see a list of results, you also see the positions of the businesses on a map. In turn, this helps point people in the direction of your company. Pete Polgar, founder & CEO of Glenmont Consulting, joins Rethink to discuss his tips and tricks for optimizing local SEO. The following topics will be covered in this session: Optimize your website for Local Search (Local SEO)Optimize your Google Business ProfileDiscover what local directories and aggregators are and how they help Review ongoing Local SEO best practices
| Certification Body | Credits | Type |
|---|---|---|
| BACB® | 0 | — |
| COA | 0 | — |
Erin is a BCBA and Director of Community Engagement with Rethink Behavioral Health. In her current role, Erin collaborates with Rethink partners on the Customer Advisory Board and Clinical Quality Committee to ensure Rethink's Medical Necessity Assessment and other clinical products meet current standards of excellence. Erin has worked in the field of ABA since 2009, providing consultation and training in a variety of settings to families and staff. Erin has also supported upcoming BCBA candidates by providing supervision through Simmons University.
Dig into the research behind this topic — plain-English summaries written for BCBAs.
280 research articles with practitioner takeaways
258 research articles with practitioner takeaways
233 research articles with practitioner takeaways
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All behavior-analytic intervention is individualized. The information on this page is for educational purposes and does not constitute clinical advice. Treatment decisions should be informed by the best available published research, individualized assessment, and obtained with the informed consent of the client or their legal guardian. Behavior analysts are responsible for practicing within the boundaries of their competence and adhering to the BACB Ethics Code for Behavior Analysts.