The conventional framing of ABA service delivery places the client — the individual receiving behavior-analytic services — at the center of every decision. That framing is clinically appropriate in most contexts.
Provider: BehaviorLive — via Verbal Beginnings
Take This Course →Including ethics, supervision, and topics like this one. New live CEU every Wednesday.
Join Free →In traditional models of ABA, the focus is primarily on the client receiving services. However, this presentation challenges this paradigm by proposing a radical shift in perspective: viewing the RBT as the customer. By prioritizing the needs, well-being, and professional development of RBTs, supervisors and organizations can cultivate a culture of excellence and sustainability in ABA practice. Drawing from principles of customer-centricity and OBM, this session will explore practical strategies for implementing a team-centered approach to quality care that ultimately benefits both RBTs and the clients they serve.
| Certification Body | Credits | Type |
|---|---|---|
| BACB® | 1 | Supervision |
| COA | 1 | — |
Mellanie Page is the Founder and CEO of The ABA Collective and Clinical Boss, where she helps BCBAs step outside traditional clinical roles to build scalable, impact-driven businesses. Specializing in OBM, clinical entrepreneurship, and online education, Mellanie empowers behavior analysts to create CEUs, courses, consulting services, and communities that support work-life harmony and sustainable growth. Contact me at hello@clinicalboss.com or visit clinicalboss.com to learn more!
Dig into the research behind this topic — plain-English summaries written for BCBAs.
233 research articles with practitioner takeaways
187 research articles with practitioner takeaways
183 research articles with practitioner takeaways
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All behavior-analytic intervention is individualized. The information on this page is for educational purposes and does not constitute clinical advice. Treatment decisions should be informed by the best available published research, individualized assessment, and obtained with the informed consent of the client or their legal guardian. Behavior analysts are responsible for practicing within the boundaries of their competence and adhering to the BACB Ethics Code for Behavior Analysts.