Punishment as a discriminative stimulus and conditioned reinforcer with humans.
A punishing stimulus can turn into a reinforcer if you later pair it with positive reinforcement — so watch what you accidentally strengthen.
01Research in Context
What this study did
Adults pressed two buttons for coins. One button also brought a loud noise. Later, the same noise came just before extra money. The team tracked how the noise changed button pressing across phases.
This is a single-case design with humans. No extra labels were given.
What they found
First, the noise cut presses on that button. People moved to the quiet side. Later, when the noise signaled extra coins, it flipped. The once-hated sound now kept pressing alive.
A punisher turned into a reinforcer after pairing with goodies.
How this fits with other research
DARDANO et al. (1964) showed the same shift in pigeons two years earlier. Both studies prove punishment can push behavior to the safe option. The 1966 paper simply moves the effect from birds to people.
Bland et al. (2018) echo the idea with S- stimuli. They found an extinction cue also acts like a punisher. Together, the three papers say any aversive stimulus can steer choice.
Vollmer et al. (1996) stretch the logic to babies. Happy adult sounds paired with smiles boosted infant babble. Pairing, not the sound itself, decides what a stimulus becomes.
Why it matters
If you later pair a reprimand, buzzer, or timeout with praise or candy, you risk flipping its value. The child may start seeking the very thing you meant to suppress. Track what your aversives get linked to. Keep them clean or follow with neutral time, not rewards.
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02At a glance
03Original abstract
Mental hospital patients were reinforced for responding in a two-response operant situation. When a noise was used to punish one of the responses, all subjects shifted to the unpunished one. When the noise was then paired with positive reinforcement, the subjects responded to produce the noise. Also, a novel response was reinforced by noise in the absence of other reinforcers. This study with humans extends the findings of previous studies with animals in revealing how a punishing stimulus can acquire discriminative or conditioned reinforcing properties.
Journal of the experimental analysis of behavior, 1966 · doi:10.1901/jeab.1966.9-411